We were engaged by a global, highly-specialist, B2B, information provider to help them achieve increased revenue goals within their 12-month budget, in the UK.

This engagement required a fast turnaround and explored assets that could be created quickly to have a positive impact on revenue targets in the short-term. We worked with senior internal stakeholders and well-respected, external, partners to create a number of valuable and high-quality products within a 120-day turnaround project from existing and newly-created content, which also brought about additional, ‘recurring-revenue’, sponsorship opportunities. These made a significant contribution to overall budget goals within the financial year, achieving a successful outcome for the client and the overall engagement.

Content Change Consulting provides strategic consultancy to B2B information businesses and professional service firms focusing on B2B content strategy. If you would like to discuss potential projects, then please get in touch here.